How it works
How Alex works: 6 steps from connection to results
- to your first article
- 24 hrs
- to your first article
- CMS connectors
- 9
- CMS connectors
- AI engines measured
- 5
- AI engines measured
- content languages
- 9
- content languages
See Alex at work
The 6 steps
From connection to results, step by step
- 01Step 1
Connect your website
Connect your site through WordPress, Shopify, PrestaShop, Webflow, HubSpot, Framer, Laravel, Odoo or Craft and tell us about your business and your customers. Your first article is ready within 24 hours. On days 1 to 3 one follows per day, then the rhythm of your plan.
- Nine connectorsWordPress, Shopify, PrestaShop, Webflow, HubSpot, Framer, Laravel, Odoo and Craft. Every connector delivers schema, alt texts and IndexNow; hreflang for translations on WordPress, Shopify, PrestaShop and Laravel. WordPress also serves an llms.txt.
- Company profileYour business, industry, audience and offer. This profile steers every article and the closing block about your company at the end.
- Knowledge baseUpload documents or URLs that hold your expertise. Facts in articles get a source and a year; invented figures, people or quotes do not make it in.
- First article within 24 hoursOn days 1 to 3 we publish one article per day, so you see right away how approval and the connector work. After that the plan follows the pace of your quota.
- 02Step 2
Your topics first
Add your own topics. Alex builds your content plan in topic series: the detailed articles first, then the overview article that ties them together. Every topic measured on real search demand, your topics always go first.
- Topic seriesFirst the individual articles, then the overview article that connects them. That way each topic becomes a complete series instead of loose pieces.
- Striking distance from Search ConsoleQueries where you already rank on page 2 get priority: that is where a top 10 position is closest.
- Daily re-measurementEvery planned topic is re-measured daily on search volume, difficulty and intent. What no longer pays off moves back or drops out.
- AI gapsWe see where competitors are named in AI answers and you are not. Those questions go into the plan.
- 03Step 3
An article of up to 2,200 words
Structured by search intent, guided by the real Google results. Facts with a source and a year, from what you know. Two gates before publishing: 18 checks plus a review on search value, originality, brand authority and indexability.
- Up to 2,200 wordsLong enough to really cover the topic, short enough to be read. Written in your own tone of voice, in one of 9 content languages.
- Intent-driven structureThe real Google results set the format and subtopics: a guide for informational questions, a table for comparisons, an offer page for buying intent.
- Facts with source and yearFigures and claims get a source and a year. No invented statistics, people or quotes.
- Fixed building blocksDirect answer at the top, key points, comparison table, FAQ with 5 questions and a closing block about your company. Plus internal links to the rest of the topic series.
- 04Step 4
You approve
You get the article by email or in your dashboard. Swap photos, edit the text or select a sentence and Alex rewrites it on the spot. One click to approve. No response? Then the article goes live automatically after 48 hours; you can extend that yourself to 7 days.
- 18 deterministic checksLength, structure, headings, FAQ, internal links, alt texts, source references and more. Every check is hard: pass or fail.
- LLM review on four axesSearch value, originality, brand authority and indexability. If an article scores below 70 points, it is rewritten and reviewed again.
- Approve by email or dashboardYou receive every article for approval. Rewrite inline per sentence, swap the image or approve right away.
- Automatic after 48 hoursNo response? Then the article goes live automatically after 48 hours; you can extend that yourself to 7 days. You can still edit afterwards.
- 05Step 5
Live on your own website
After approval your connector publishes the article on your own domain. Every connector delivers schema (Article, FAQPage, Person, Organization), alt texts and IndexNow; hreflang for translations on WordPress, Shopify, PrestaShop and Laravel. WordPress also serves an llms.txt.
- Schema and alt textsArticle, FAQPage, HowTo, Person and Organization with sameAs, plus alt texts on every image. So Google and AI engines read the article as intended.
- Nine connectorsWordPress, Shopify, PrestaShop, Webflow, HubSpot, Framer, Laravel, Odoo and Craft. Native publishing on your own domain; you stay the owner.
- 9 content languagesDutch, English, German, French, Spanish, Italian, Polish, Hindi and Danish. Translations get hreflang on WordPress, Shopify, PrestaShop and Laravel, so every language reaches the right reader.
- IndexNow and llms.txtEvery publication gets an IndexNow ping for faster pickup. WordPress also serves an llms.txt for AI answer engines.
- 06Step 6
Measured, shared and improved
Per article we measure whether it is in the Google top 10 and whether ChatGPT, Claude, Perplexity, Gemini and Google AI Overview cite it. Per topic series a LinkedIn post and a community answer are ready; you post them yourself. Page-2 queries and AI questions where competitors are named go back into the plan.
- The meterShare of articles aged 90 days or more in the Google top 10, impression-weighted over the last 28 days. Per customer, recalculated every day. Goal: 40 percent.
- 5 AI engines, 5 question typesChatGPT, Claude, Perplexity, Gemini and Google AI Overview, with five question types per keyword: best options, informational, comparison, local and doubt. Per article you see which question earned the citation.
- Search Console as the sourceQueries on page 2 go back into the content plan, and existing articles that slip get a refresh.
- Offsite draftsFor every completed topic series or AI win, a LinkedIn post and a community answer are ready in your dashboard. You post them yourself; never automatically.
One article, everywhere