SEO and AI visibility for financial services firms

Thin blog posts do very little

Your firm has a blog with a few short posts about VAT returns or year-end accounts. They have been there for years. People looking for a clear answer end up on a bigger site with a fuller explanation.

No time between clients and deadlines

In the run-up to the self assessment deadline and year-end, nobody in the office writes an article. Afterwards something else comes up. You know content matters, but it keeps slipping to next quarter.

AI assistants do not mention your firm

Business owners ask ChatGPT or Perplexity which accountant suits a sole trader, or how Making Tax Digital works. You do not know whether your firm appears in those answers, and you have no way to track it.

Example #1

Sole trader or limited company: when does incorporating make sense?

For freelancers and small business owners unsure about their business structure. It explains the trade-offs, such as tax, liability and admin, and when it is worth speaking to an accountant.

Example #2

What does an accountant do for a small business, and what does it cost?

For new business owners thinking about outsourcing their books. It describes which tasks an accountant takes on, common fee structures and how to choose the right firm.

Example #3

How do open banking apps keep my financial data safe?

For consumers and small businesses considering a fintech app. It explains how account access works, what permissions mean and which questions to ask before connecting a bank account.